How Generation Z is changing the face of recruitment in 2017

Ask any business about its top challenges for 2017 — the odds are good that recruiting and retaining talent are somewhere on that list. Smart companies know that they're only as good as their best workers, and will prioritize seeking out the best of the best for their organizations.

As technology continues to evolve, it plays an increasingly important role in the way companies approach the talent search and the hiring process. Hiring managers and HR experts shared their thoughts on the future of recruiting and what's on the horizon for this important area of business operations.

Recruiting Generation Z

Generation Z have grown up in a very technologically advanced time, barely remembering life before the Internet and smartphones, if at all! This new generation of workers expects more from their career, and as a result employers need to re-evaluate what it is they’re offering if they want to attract talented and skilled new candidates. So how Generation Z is changing the face of recruitment this year?

Today’s always-on culture means that younger workers are used to having everything at their fingertips, and receiving everything almost instantly. And this will continue into their job search. Gen Z job hunters expect quick communication, and a faster turnaround from job application to job offer, than any other generation before them. Access to emails on smartphones and tablets, as well as phones and even video calls means that candidates can be reached from almost anywhere at any time. Employers need to adapt their recruitment strategy this year to ensure a smooth and speedy process, otherwise they could risk losing talented candidates to savvier competition.

It's all about digital – expert’s opinion

"From the résumé to the search to the interview, we're moving toward a digital hiring model," says Bob Myhal, director of digital marketing at CBC Advertising and former CEO of NextHire. "Résumés will be displaced by constantly evolving representations of individual experiences, skills and aptitudes that exist purely in the digital realm. Innovative tools that use social media, big data and other technologies to give tremendous insight into individual job seekers will be the primary screening method."

Jon Bischke, CEO of Entelo, notes that digital profiles could provide far more insight into a candidate than a traditional résumé can, and many recruiters have realized that.

“Talent acquisition has become a seller’s market,” said Laura Kerekes, chief knowledge officer of ThinkHR, a provider of human resources solutions. “For employers, it’s all about maximizing the candidate experience through the job application process.” Kerekes says that the “cardinal sin” of modern recruiting is neglecting the candidate, not making that process fast, easy, or engaging enough.

PitchMe - speaks the new language of recruitment

We expect that the next trend will be not just sourcing social and mobile recruiting data, but actually applying intelligence to summarizing the important information.

Tech-based hiring tools will allow recruiters and hiring managers to easily and affordably find, evaluate and organize top job candidates, while innovative assessment and filtering techniques will help provide a 360-degree holistic view of top applicants. With the help of SmartMe profile, companies will better predict which candidates are most likely to be a good fit for a position, and which are not.